I am a results-oriented professional with more than 20 years of experience in public relations, marketing, and social media. I have worked for top agencies and in-house for major corporations. For more than 10 years, I’ve run my own business, handling everything from local market publicity to national campaigns, as well as book tours, product launches, and media desksides.
My experience encompasses retail, beauty, parenting, fitness, health, jewelry, local event spaces, press kit creation, and more.
I can help with:
Marketing and public relations for local and national media: I have contacts at national morning shows and local markets. I know how to leverage your product to get the best media possible.
Media kit creation: I have experience assembling media kits to help get our project off the ground.
Media relations: I was the PR manager for retail outlet West Marine for several years, and I am comfortable with business, features, and lifestyle press.
Crisis PR: I have experience in handle late-breaking news stories and working on strategies to minimize damage.
Book/regional tours: My background in agencies and in-house has made me adept at handling media tours in both bigger and smaller markets, and coming up with ideas to maximize local interest.
Social media: I am fluent in Twitter, Facebook, and Instagram. I can help grow your social media presence with thoughtful, engaging content. I will make your timelines come to life!
Media training/spokesperson: I have several years of experience in media training, and I am comfortable serving as a spokesperson.
Producing/guest booking: I book all of the guests for my shows. I’m comfortable with booking anyone from eyewitness accounts to A-level celebrities.
Past clients: West Marine, Bezels & Bytes, Workman Publishing, Lisa Hagen Books, Nutrisystem, Fresh Step, Penguin Books, and Pet Smart.
Prior work: Director of Public Relations at Conde Nast Bridal Group, Senior Publicist at Gruner & Jahr Publishing, and Dan Klores Communications.